Cashback and referral to bring customers back after purchase.
Cashback program with automations was implemented in Cashback Format.
Summary: The program has already generated a significant user base, demonstrating the engagement potential of the target audience.
A program connected to the client's real routine.
Specialized retail trade of equipment and computer supplies. Build customer loyalty through rewards with each purchase.
Customers earn 2% Cashback on each purchase, which can be used in future transactions. Additionally, the program offers an incentive for referrals.
The project replaces one-time campaigns with continuous relationship.
The case shows the program's goal, logic, and client experience without revealing internal metrics.
Ensure customer loyalty in a broad and competitive market where repeat purchases are crucial. Implement a cashback program that combines direct rewards for purchases and a referral structure, using automations for communication.
How it works for the client.
The page translates the program flow into a clear, public narrative without feeling like an internal manual.
Next steps of the program.
The importance of automation in communication with customers.
The value of the referral for increasing the user base.
Offering tangible rewards is fundamental for loyalty.
Expand marketing automations and evaluate new integrations that can enhance the user experience.
Want to create a points or cashback program?
Smartbis structures the experience for brands that want to turn every purchase into a continuous relationship.