Simple points to make customers return more frequently.
Points Program to Foster Loyalty in Wholesale Jewelry Trade
Summary: The program combines Points with loyalty features, integrations, and relationship automations, providing better interaction with customers.
A program connected to the client's real routine.
Wholesale jewelry, watch, and costume jewelry retailer. Loyalty and re-purchase.
Customers accumulate points with each purchase, where each R$1 equals 1 point, which can be used in future transactions.
The project replaces one-time campaigns with continuous relationship.
The case shows the program's goal, logic, and client experience without revealing internal metrics.
Maintain distributor engagement in a market with many supplier options. Implementation of Points program aligned with marketing automations to improve communication and customer experience.
How it works for the client.
The page translates the program flow into a clear, public narrative without feeling like an internal manual.
Next steps of the program.
Communication automation can increase engagement.
Loyalty programs work best when segmented.
Maintaining regular communication is essential for loyalty.
Explore new ways of engagement and personalized communication with customers.
Want to create a points or cashback program?
Smartbis structures the experience for brands that want to turn every purchase into a continuous relationship.