Cashback and referral to bring customers back after purchase.
Zandonade's Cashback program promotes recurring purchases with direct benefits.
Summary: Improvement in customer relationships through positive feedback and a system that encourages repeat purchases.
A program connected to the client's real routine.
Specialty coffee shop focused on providing a premium experience to consumers. Encourage repeat purchases and increase customer loyalty.
Customers receive 3% Cashback on each purchase and can enjoy referral benefits and voucher use.
The project replaces one-time campaigns with continuous relationship.
The case shows the program's goal, logic, and client experience without revealing internal metrics.
Provide an experience that keeps customers engaged in recurring purchases of premium coffee. Implement a Cashback program that rewards frequent purchases and referrals, making it easy to use vouchers.
How it works for the client.
The page translates the program flow into a clear, public narrative without feeling like an internal manual.
Next steps of the program.
Marketing automation is vital to keep the customer informed and engaged.
Gamification can increase customer engagement with the brand.
Continuous feedback helps to adjust and improve the program.
Expand the program with new product categories and strengthen the communication of promotions.
Want to create a points or cashback program?
Smartbis structures the experience for brands that want to turn every purchase into a continuous relationship.