Cashback to turn purchase into ongoing relationship.
Cashback program with 5% on each purchase.
Summary: The program has increased consumer interaction with the brand, boosting repurchase without large investments in marketing automation.
A program connected to the client's real routine.
Retailer of clothing and accessories. Building loyalty through repurchase.
Customers accumulate 5% cashback on all purchases, which can be used in subsequent transactions.
The project replaces one-time campaigns with continuous relationship.
The case shows the program's goal, logic, and client experience without revealing internal metrics.
Maintain competitiveness in a dynamic and seasonal sector, which requires constant renewal of collections and customer engagement. The Cashback program was implemented with voucher automation, offering a seamless experience for the customer in benefits utilization.
How it works for the client.
The page translates the program flow into a clear, public narrative without feeling like an internal manual.
Next steps of the program.
The importance of integrating ecommerce solutions to optimize operations.
Voucher automation can improve the customer experience.
Cashback is an effective strategy to foster customer loyalty.
Explore possibilities for more direct communication with customers, such as email automation and WhatsApp.
Want to create a points or cashback program?
Smartbis structures the experience for brands that want to turn every purchase into a continuous relationship.