Cashback to turn purchase into ongoing relationship.
Cashback Program that successfully integrates automation and loyalty.
Summary: The program increased customer interaction and received positive feedback evidenced by the satisfaction survey.
A program connected to the client's real routine.
Retail trade of clothing and accessories. Re-purchase and customer loyalty.
Customers earn 10% Cashback on each purchase, possibly receiving a voucher after reaching a minimum amount.
The project replaces one-time campaigns with continuous relationship.
The case shows the program's goal, logic, and client experience without revealing internal metrics.
Customer loyalty in fashion is challenging, as consumers often seek new trends and seasonal changes. A Cashback program was implemented that not only rewards purchases but also incentivizes interaction through automations, enhancing the customer experience.
How it works for the client.
The page translates the program flow into a clear, public narrative without feeling like an internal manual.
Next steps of the program.
The combination of cashback and automation can increase customer retention.
Proactive communication generates positive engagement.
Implementing gamification can make the shopping experience more attractive.
Explore new ways to interact with customers during relevant commercial dates.
Want to create a points or cashback program?
Smartbis structures the experience for brands that want to turn every purchase into a continuous relationship.