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Cashback to turn purchase into ongoing relationship.

10% Cashback program to retain fashion customers.

Cashback Loyalty Fashion Retail Nuvemshop

Summary: The program has generated continuous movement and engagement, contributing to customer loyalty without compromising revenue.

A program connected to the client's real routine.

Clothing and accessories retail. Loyalty through rewards on purchases.

The customer accumulates 10% Cashback on each purchase, which can be used on future purchases by sending a voucher code.

01 10% Cashback on each purchase
02 vouchers with a code for next purchase

The project replaces one-time campaigns with continuous relationship.

The case shows the program's goal, logic, and client experience without revealing internal metrics.

Maintain loyalty in a fashion market where seasons and trends are constantly changing. Implementation of a Cashback program that offers direct rewards to customers, aligning with the sector's consumption habits.

How it works for the client.

The page translates the program flow into a clear, public narrative without feeling like an internal manual.

01
Customer makes a purchase. The client quickly understands how to participate and track the benefits.
02
10% Cashback is accumulated. This step keeps the journey visible, simple, and connected to the brand relationship.
03
When a minimum of R$ 20.00 is reached, a voucher is generated. This step keeps the journey visible, simple, and connected to the brand relationship.
04
Customer receives an email with the voucher code. This step keeps the journey visible, simple, and connected to the brand relationship.
05
Voucher can be used on the next purchase. This step keeps the journey visible, simple, and connected to the brand relationship.

Next steps of the program.

Automation of vouchers can increase repeat purchase rates.

Focusing on seasonal dates can help engage more customers.

Integration with e-commerce platforms facilitates program management.

Explore email automation to promote the program and updates.

Want to create a points or cashback program?

Smartbis structures the experience for brands that want to turn every purchase into a continuous relationship.

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