Discover the Be Part of the Network loyalty program, which transforms every real spent into an excellent return for its customers through a simple and efficient system of accumulating points and redeeming benefits.
With the aim of encouraging both new users and retaining existing customers, this program stands out for using specific resources that facilitate user adhesion and retention:
The Be Part of the Network program opted for a more direct approach without using some tools that, although popular, do not align with its current loyalty strategy:
The Be Part of the Network program is an excellent example of how a loyalty strategy can be simplified to the maximum, without losing effectiveness. The use of a points system in which each R$1.00 spent earns 0.05 points makes tracking rewards transparent and accessible to users. The rewarded referral feature is a powerful network expansion tool, generating greater engagement and attracting new customers through word-of-mouth marketing.
Choosing voucher automation instead of marketing automation also demonstrates a focus on actively rewarding customers without overwhelming them with unnecessary information and campaigns. This way, the program gains customer trust through the direct financial return on their purchases.
In short, the program presents an optimized and lean configuration, capable of reaping excellent results by investing in the right strategies. The simplicity of the adopted model favors its participants, ensuring a friendly and rewarding flow of interaction.