In the competitive and exclusive perfumery market, APP CeG Perfumes has stood out by implementing a dynamic and engaging loyalty program. In order to maintain and expand its customer base, the company has adopted an innovative Points Program , which transforms the purchase interaction into a rewarding experience.
The CeG Perfumes APP loyalty program model, through the MicroClub Plan , offers a series of advantages that boost customer loyalty and engagement. The simplicity of accumulating points for purchases encourages continued use of services, while the Referral Reward system stimulates word-of-mouth marketing, a proven method of expanding the customer base.
Automation within WhatsApp and Email ensures that communications are fast and personalized, increasing customer engagement. Additionally, the use of ratings such as Silver, Gold and Diamond motivates customers to aspire to higher levels of loyalty, rewarding them in a differentiated way.
Finally, integration with renowned partners such as JBL and Estuda.com makes it possible to exchange points for coupons, expanding the benefits beyond the universe of CeG Perfumes products.
In short, the program not only retains existing customers but also attracts new ones, using a results-oriented approach that balances technology and tangible benefits, ensuring your continued success.
